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Event Marketing Lead

Vendelux

Vendelux

Administration, Marketing & Communications
New York, NY, USA
Posted on Dec 11, 2024

Vendelux helps companies discover the best events. Event marketers are the unsung heroes of successful companies. From generating leads to building world-class brands, event marketers make magic happen throughout the year. Vendelux is here to help maximize the impact of all the events that a company sponsors and attends.

We are a Series A SaaS company and provide the system of record for event marketing. Our software platform provides proprietary insights that helps high-growth companies find the highest ROI events, conferences and trade shows to attend and sponsor. We have built an AI-powered platform that customers describe as an event marketer’s dream.

Vendelux was founded in 2021, and our recent $14 million Series A was led by FirstMark, whose portfolio includes companies like Shopify, Pinterest, Discord, Airbnb, Draft Kings, Carta and Justworks (amongst others). Our leadership team includes alumni from Shutterstock, Bain, CB Insights, Button, ZoomInfo and Compass.

Our Event Marketing Lead will build and execute our events strategy across owned events, sponsored 3rd party events and other community activations with our clients and partners. Since Vendelux is the event marketing platform built for event marketers, we need our own Event Marketing Lead to set a new standard for innovation and ROI around events!

The Event Marketing Lead role is a full-time position and can be remote in a trade show hub like Las Vegas or based in our NYC HQ. This role reports to our Co-founder.

Responsibilities

  • Create and execute an industry-leading event marketing strategy

  • Use Vendelux platform to identify the best events to attend and sponsor

  • Generate sales pipeline from events while also deepening relationships with customers and partners across all IRL marketing activations

  • Oversee event sponsorships with 3rd party conferences (managing the events budget, negotiating sponsorships, generating ROI)

  • Run owned events like community meetups, happy hours and clients dinners

  • Coordinate pre- and post- event outreach and logistics

  • Collaborate with marketing and sales to ensure every event is optimized for max meetings with clients and prospects

  • Be a thought leader in event marketing and represent Vendelux on event best practices

Qualifications

  • 5+ years of experience in event marketing at a tech company

  • Experience managing an annual events budget and generating ROI from events

  • Great team member who contributes to our culture and our business

  • Data-driven event marketer who can tie events to pipeline and sales (badge scans are not a good KPI)

  • Takes ownership and demands excellence from themselves and others

  • Likes a fast paced environment and is a quick learner

  • Results-driven and can prioritize activities with the greatest impact

  • Proven track record of beating goals and showing career progress

Benefits

  • High earnings potential with aggressive bonuses for over-performance

  • Competitive base salary and bonus

  • Healthcare covering medical, dental and vision

  • Work remotely or from our NYC HQ

  • Unlimited PTO plus two company-wide shutdowns during the July 4th week and the Christmas – New Years week

Not all candidates will check all of the requirements listed above and that’s ok! We are open to great people from non-traditional backgrounds.

Vendelux is proud to be an equal opportunity workplace. We are committed to equal opportunity regardless of race, color, ancestry, religion, gender, gender identity, parental or pregnancy status, national origin, sexual orientation, age, citizenship, marital status, disability, or veteran status.